Dear readers, Well known sport company Reebok India has appointed its new brand ambassador Bollywood actor John Abraham.
Reebok India Brand Director Somdeb Basu told,”We are trying to reposition Reebok as a fitness brand and John Abraham perfectly fits into the profile. He will be promoting the training and running categories”
Reebok India product categories divided in two biggest segments. that’s are…
1- Sport lifestyle segment
2- Fitness lifestyle segment
Reebok India company would focus on growing the brand in market and plans to open 100 retail oultlet in India with ‘Fit-Hub’ name by early 2014.